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10 Facts about Your Competitors Staffordshire

Make sure you are asking yourself the right questions and gathering the right pieces of information. Read on and get more information about business competition.

Friary Marketing Onsulting Group
01543 255306
19-20 The Dell

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A T M Consulting Group
01785 224854
The Hayes

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01785 715772
The Roller Mill

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Allen Partnership Ltd
01902 560427
4 Gail Park

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Winning Moves
01785 827600
Field House

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Complete Business Solutions
01782 283600
28 Gilman Place
Stoke On Trent

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Monarch Business Services
01543 254855
Roman Way

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Grant Morrison Ltd
01902 744044
P O Box 215

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S C A Management Consulting
01902 307967
82 Coronation Road

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Select Coaching
01782 617132

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10 Facts about Your Competitors

Information is at the heart of any successful business. But make sure you are asking yourself the right questions and gathering the right pieces of information – especially when it comes to your competitors.

  1. How is their business performing overall, are they profitable?
  2. What products do they offer and what are the strengths and weaknesses of each of them?
  3. Who are their top customers and how do they manage them?
  4. What’s their core target market, is it growing or declining? If it is declining what are they doing about it?
  5. How much are they investing in new product development and what’s currently flavour of the month?
  6. What external factors effect them – for example the political situation, legislation, world events (e.g. global recession, the introduction of the Euro etc)
  7. Do they respect, fear, ridicule your business, or are they indifferent?
  8. Are they better, or worse, than you on the critical business success factors: product range, customer service, innovation, brand etc.
  9. How are they positioning and promoting themselves and their products?
  10. How much of a threat do they represent to you and in what way? What are you going to do about it?
If you’re struggling to find out about your competitors and would like some ideas and tips you can down load our Fact Sheets:
Research Techniques and 4 Steps to Better Competitor Intelligence .

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