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10 Facts about Your Competitors Durham

Make sure you are asking yourself the right questions and gathering the right pieces of information. Read on and get more information about business competition.

Munroe Wilson Associates
01429 221037
High Throston House

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Solutions Northern
01642 636290
Unit 4
Stockton On Tees

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A 4 E Consultants
01740 625213
Salters Lane
Stockton On Tees

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Gary Reed Associates
01642 343457
Belasis Business Centre

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Astra Business Coaching
01642 714517
3 Levenside Place

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Alan Bell & Partners Ltd
01429 883664
Manor House
Trimdon Station

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K I S Consultants
01642 584444
87 Darlington Road
Stockton On Tees

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A C Clamp Management Consultants Ltd
01325 720449

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Business Education Matters
01642 778113
Rievaulx House

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Amacus Ltd
01429 890071
8A Upper Church Street

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10 Facts about Your Competitors

Information is at the heart of any successful business. But make sure you are asking yourself the right questions and gathering the right pieces of information – especially when it comes to your competitors.

  1. How is their business performing overall, are they profitable?
  2. What products do they offer and what are the strengths and weaknesses of each of them?
  3. Who are their top customers and how do they manage them?
  4. What’s their core target market, is it growing or declining? If it is declining what are they doing about it?
  5. How much are they investing in new product development and what’s currently flavour of the month?
  6. What external factors effect them – for example the political situation, legislation, world events (e.g. global recession, the introduction of the Euro etc)
  7. Do they respect, fear, ridicule your business, or are they indifferent?
  8. Are they better, or worse, than you on the critical business success factors: product range, customer service, innovation, brand etc.
  9. How are they positioning and promoting themselves and their products?
  10. How much of a threat do they represent to you and in what way? What are you going to do about it?
If you’re struggling to find out about your competitors and would like some ideas and tips you can down load our Fact Sheets:
Research Techniques and 4 Steps to Better Competitor Intelligence .

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